It’s a seemingly intractable problem though. Social media is littered with people accusing the media of not covering Lahore with the same kind of depth that was afforded to Brussels. But as an industry we just can’t seem to get people to want to read the coverage in the same amount of depth.
Person-to-person empathy only works when we have some experiential connection, based on experience, already built with the other party.
That connection can be as simple as having seen and spoken to a Belgian person — it doesn’t have to be a lot — but it needs to happen.
Before those connections are made, stories about ideologically distant tragedies will always fall short in readership.
Let’s bring people to new countries and new cultures via augmented and virtual reality, so that they can have this lesson in empathy early and have it safely.
Here is a 360 degree video of a Syrian refugee camp that takes you right into the experience.