Search Engine Optimization for Developers

Introduction to important categories and concepts

How do Search Engines Work

credit: https://www.promptcloud.com/blog/evolution-of-web-crawlers-growing-by-leaps-and-bounds/

1. Website Structure and Content

credit: https://www.reliablesoft.net/site-structure/

2. A Sitemap

3. Meta Tags

The image above is described in the “og:image” meta tags for this page. If I did not specify this image in the meta information, this link would not generate an image when shared on facebook

4. Structured Data

The additional information in the above image, like price and ratings, are added with structured data

Wrapping up

Product Manager + Software Developer. Interested in Travel, Culture, and the Internet.

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